However,
for many consumers, today's nutrition
labels with the long lists of numbers,
percentages and stock "nutri-speak"
phrases only offer up a heaping
helping of confusion. In order for
food labels to help you achieve a more
healthful diet, you need to be able to
translate them into language and
concepts that are meaningful to you.
That doesn't mean you have to walk
around the grocery store with a
calculator and a dictionary. By simply
zeroing in on a couple of label items
and looking at how these fit into your
daily diet, you'll get the biggest
nutrition bang for your buck.
The first
thing you should focus on is the
serving size listed at the top of the
nutrition facts box.
"Nothing else matters if you don't
know what size serving you're talking
about," Zoumas says. "In order to
interpret all the nutrients and
calorie information, you must look at
the serving size."
To
avoid misleading consumers into
believing a food is low in fat or
calories by unrealistically reducing
the listed serving size (for example,
a candy bar that's supposed to count
as three servings), the U.S. Food and
Drug Administration (FDA) has
standardized most food serving sizes.
The
agency says the serving sizes must be
reasonable portions, in a weight or
household measurement that's easy for
people to understand, Zoumas explains.
However the listed serving size may
not always reflect the portion size
people actually consume.
"The
(listed) serving size for most drinks
is 8 ounces. But, most of us are
looking at 16-ounce or 24-ounce
drinks. The serving size for Oreos is
two cookies. But, for many people, one
serving is a lot more than that," says
Patti Wooten Swanson, nutrition,
family and consumer adviser for the
University of California Cooperative
Extension Service of San Diego County.
"You have to take this into account
when comparing the calories and other
nutrients of different products. If
one is larger or smaller than the
other it can make a big difference (in
nutritional values).
"In
addition to noting the calories for a
serving, it's important to check out
the nutrients you want plenty of -
fiber, calcium and vitamin C - and
those you want to limit - saturated
fat, trans fats, cholesterol and
sodium.
Nobody
expects you to memorize all the
recommended daily allowances (RDAs)
for each nutrient. Instead, check out
how nutrient-rich or -poor a product
is by reading the percent of daily
values, listed as percentages next to
each nutrient.
Based
on a 2,000-calorie-a-day diet, the
percent of daily values shows how much
of a nutrient in one serving
contributes to the recommended daily
intake of that particular nutrient.
So, for example, if you see that the
amount of calcium in one serving of a
food supplies 38 percent of your
calcium needs for one day, you've got
a winner. You're more than a third of
the way to satisfying your
bone-building calcium needs for the
day.
However, if you see that a single
serving contains 46 percent of the
recommended intake of saturated fat,
consider putting it back on the shelf.
Saturated fat is one of the nutrients
we need to limit in our diet, and
getting half of the recommended daily
amount in one serving is asking for
trouble.
People
with certain health conditions or
concerns should pay close attention to
those nutrients that may affect them.
Diabetics should concentrate on the
sugar and carbohydrate amounts. People
with hypertension should focus on
keeping the sodium low. Those with
heart problems need to watch their
saturated fat, trans fat and
cholesterol grams. And women should
look for products offering as much
calcium and vitamin D (if listed) as
possible.
In
addition to offering long lists of
numbers and percentages for the
nutrient content of a product, food
makers can also make nutritional
claims. Often found on the front of
the package in big, bold lettering,
these claims aren't just random
advertising hype to help attract
shoppers. Regulated by the FDA and the
U.S. Department of Agriculture, the
claims have to be substantiated by the
nutritional facts.
READING FOOD LABELS
-
Serving size: Pay attention to this
and the number of servings in the
package. The size of the serving on
the food package influences all the
nutrient amounts listed on the label.
-
Calories: The number of calories this
food contains for the stated serving
size. (You have to burn 3,500 calories
to lose one pound of body weight.)
-
Percent of Daily Value: Shows how much
one serving of a nutrient contributes
to the total daily recommended intake
of that nutrient for a 2,000-calorie a
day diet.
-
Total fat: Should make up no more than
20 percent to 35 percent of your total
calories. Saturated fat and trans fats
raise cholesterol and increase risk of
heart disease and stroke. The American
Heart Association recommends consuming
less than 7 percent of total calories
as saturated fat or trans-fat. Most
fat should come from monounsaturated
or polyunsaturated sources (fish,
nuts, canola and olive oils).
-
Cholesterol: Too much of it in your
diet may lead to too much of it in
your blood, which can lead to heart
disease and stroke. Consume less than
300 milligrams per day. People with
heart disease, high LDL (bad)
cholesterol levels or who take
cholesterol medication should consume
less than 200 milligrams per day.
-
Sodium: Healthy adults should consume
less than 2,300 milligrams of sodium
each day (about one teaspoon).
African-Americans, older adults and
people with high blood pressure should
consume less than 1,500 milligrams per
day.
-
Total carbohydrates: This listing
includes the healthy carbs (whole
grains, fruits and vegetables) and the
unhealthy or refined carbs (sugar).
Try to keep the sugar grams low and
load up on the fiber. Adults should
eat 21 to 35 grams of fiber daily.
Soluble fiber (oatmeal, barley, dried
beans) can help lower cholesterol
levels. Insoluble fiber (whole grains,
fruit and vegetables) protects against
bowel disorders and may help
digestion.
-
Protein: The government food safety
advisory and regulation panels don't
offer any daily value percentages for
protein since getting enough of it has
not been a problem in the American
diet.
-
Vitamins and minerals: Only two
vitamins (A and C) and two minerals
(calcium and iron) are required on the
food label. Manufacturers can
voluntarily list other vitamins and
minerals in the food.